Bose QuietComfort Ultra Headphones (2nd Gen) Drop to $369 in Lowest Price Yet
Bose’s flagship noise-canceling headphones are $369, down $80. The second generation adds improved ANC, longer battery life and lossless wired audio.
Bose’s QuietComfort Ultra Headphones (2nd Gen) have reached their lowest reported price: $369, down $80 from $449. Released in September 2025, the company’s flagship wireless noise-canceling headphones are now available at that price in all seven listed colors. For shoppers weighing an expensive headphone upgrade, the main question is whether the second generation’s specific changes matter to how they listen.
BoseThe current offer is part of a broader Bose sale covering wireless headphones and earbuds, Bluetooth speakers, and home theater equipment. The source describes discounts of up to 50 percent across those products, though the clearest deal is the $80 reduction on these flagship headphones.
The headphones are available through Bose. The discount applies to black, white, olive green, driftwood sand, desert gold, midnight violet and cherry chocolate.
What changed in the second generation
The second-generation model follows the QuietComfort Ultra Headphones released in 2023. Bose lists improved active noise cancellation and call quality, longer battery life, and several new features among the updates. Those are the changes that give the new version its clearest case over its predecessor: less unwanted sound, better calls and more time between charges are practical improvements for listening across a day.
The headphones use an upgraded version of Bose’s ActiveSense technology. The source describes it as enabling more precise adaptive noise cancellation and more natural sound. That adaptive approach is intended to adjust noise reduction as the surrounding sound changes, rather than asking the listener to pick one fixed level for every setting.
For calls, Bose says quality has improved, but the source does not provide test results or describe the conditions behind that comparison. Battery life is also described as longer than on the earlier model, without a runtime figure. Those details matter when comparing headphones on a specification sheet, so buyers should treat the reported improvements as directional rather than as a basis for estimating call performance or listening hours.
One concrete addition is lossless wired listening. With the included USB-C cable, the headphones can play audio at up to 16-bit/48kHz, described in the source as CD-quality. This gives listeners an option for wired playback when they want that format; it also distinguishes this feature from the wireless use described for the headphones. The stated maximum is specific, while the source does not give further detail about supported devices or playback services.
New listening options and color choices
Cinema Mode is another addition. Bose says the mode makes video content “more lifelike with clearer dialogue.” That description points to a listening option for films and other video, though the source does not explain how the mode changes the sound or compare it with other listening settings.
Color may help narrow the choice for anyone already considering the model. The seven finishes are black, white, olive green, driftwood sand, desert gold, midnight violet and cherry chocolate, and all are included in the sale. The source identifies driftwood sand as a new color for this generation.
A lower price, with the same premium positioning
At $369, the headphones remain a premium purchase. The reduction brings the price $80 below the usual $449, or 18 percent off, and marks the lowest price reported for this model. That makes the timing meaningful for people who already want Bose’s flagship noise cancellation and would use features such as wired lossless playback or Cinema Mode. A lower price alone won’t make those features useful to every listener.
The second generation’s appeal rests on a cluster of updates rather than one headline specification: improved ANC and call quality, longer battery life, USB-C wired playback up to 16-bit/48kHz, and a mode designed for video. The available source doesn’t provide battery runtime, independent performance measurements or a detailed comparison with competing headphones, so it can’t settle how the model performs against alternatives.
For someone choosing between generations, the practical case for the newer pair is strongest when those listed additions align with their listening habits. For an owner of the 2023 model, the source describes the improvements but doesn’t establish that an upgrade is necessary. At $369, prospective buyers can judge the price against the features they’ll actually use, with all seven finishes currently offered at the reduced rate.
Bose QuietComfort Ultra Headphones (2nd Gen): $369 at Bose (normally $449; 18% off).
Bose
